Picking the Right Metrics

It can be challenging to build trust into the metrics your company use to guide decision-making. In this audio-only course, Ben Sullins interviews former Facebook and AirBnB Data Product Manager James Mayfield on why focusing on the metrics is the right path to take to enable trust in your company’s data. James discusses how he got into the field of data science and the skills he focused on when getting into data. Ben and James explain how to make good business decisions possible by translating huge amounts of data into something useful. They go over data tools, data products, and how internal developers are creating the data tools of the future. Ben and James also cover how to make sure your metrics are true and transparent, how they add value to your business, and how to implement version control for your metric definitions.

Note: This course was created by Ben Sullins and Free the Data Academy. We are pleased to host this training in our library.