No successful journey starts without a roadmap, and no successful marketing endeavor starts without a plan. This course helps anyone—from marketing professionals to small business owners—write effective marketing plans. Learn how to assemble a cross-functional team, analyze an existing market, and break down the plan’s components into focused sections, covering strategy and tactical implementation. Instructor Drew Boyd also offers advice on how best to present and leverage the plan throughout an organization.
Learn More- Career Communities
- Identity Resources
- Career Planning
- Access Career Tools
- Build Skills at Denison Edge
- Build Your Resume and Cover Letter
- Search for an Internship or Job
- Network with Confidence
- Leverage Winter Break
- Participate in the Denison Internship Program
- Prepare for an Interview
- Plan for Graduate School
- Research Industries and Companies
- Utilize Financial Resources
- Alumni
- Academic Partnerships
- Meet The Team
- Student Employment