Marketing, Sales and Communications

Sales: Handling Objections

Even the most outstanding sales presentation can be met with objections. As a sales professional, your success hinges on your ability to respond to these concerns with confidence. In this course, instructor Dean Karrel digs into some of the most common objections that crop up throughout the sales process, explains how to prepare for them, and shares strategies for responding. Get a better understanding of the buyer and seller relationship, discover how to respond to buyers who object to the price of your service or product, learn what to say to a buyer who simply insists that “they’ll get back to you,” and more. Upon completing this course, you’ll be better equipped to tackle this critical aspect of the sales process.

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