Marketing, Sales and Communications

How In-House Creators Can Power Your Company Brand

The internet and social media are everywhere, and with that ubiquity, companies have scrambled to create content that will help them be seen. Smart companies tap their talent to create authentic, engaging, and valuable content that improves the brand experience for their customers and employees while satisfying the ever-growing need to produce more content. These in-house content creators, employee influencers, and advocates can provide a true competitive advantage and build a company’s culture. In this course, corporate trainer and personal branding expert Cher Jones helps leaders and managers in companies to explore the various tactics, critical considerations, and important guidelines that they need, in order to develop a strategy that makes sense for their company’s brand and their capacity to create.

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