Marketing, Sales and CommunicationsTechnology, Data and Science

Building and Mapping User Stories

If you want to deliver the best user experience, you have to know your customers and their needs. In the agile methodology, one great method for creating the best user experience for your customers is user story mapping. User stories are short descriptions of functionalities from the user’s perspective—things that customers want for their desired product. A user story map shows the sequence of activities supported by a product, detailing the customer’s journey through your product. In this course, Joyce Onore teaches you how to execute your own user story map, covering its pros and cons and how to use it for product planning. She describes the key sections, benefits, and challenges, and explains the steps and the items to consider when designing a user story map. Joyce illustrates the concepts with real-life scenarios so you can see them in practical use. If you want to deliver amazing, user-centric products, join Joyce in this course.

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