Marketing, Sales and Communications

Affiliate Marketing Foundations

Affiliate marketing is a complicated, multidisciplinary practice that is often misunderstood. At its heart, it is a performance-based marketing technique in which affiliates are financially rewarded for sending customers to another website to purchase goods or services. If you have a website, blog, or other online property, you too can earn money through affiliate marketing. In this course, instructor Sam Dey explores the basic principles of this powerful technique, explaining how to create a successful affiliate marketing business from the ground up. Sam explores how to create a compelling online brand, apply to the right affiliate programs, and build a successful affiliate marketing strategy that allows you to convert your followers into affiliate sales.

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