Marketing, Sales and Communication

Advanced Persuasive Selling: Persuading Different Personality Types

Instructor: Brian Ahearn

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When you combine an understanding of the psychology of persuasion and personality styles, sales success will come more quickly and more often. This course covers basic psychology concepts that make it easier for potential customers to say yes to you, including four key personality types and ideas for working successfully with each. Learn how to treat people in ways that communicate respect, tailor your delivery to their unique personality style, and ultimately, close more sales.

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