Unlock Your Potential: Explore Denison Edge’s Signature Summer Programs

Hello Denisonians,

Career success isn’t just about what you learn in the classroom—it’s about how you apply that knowledge in real-world scenarios. That’s where Denison Edge’s Signature Summer Programs come in. Designed to provide hands-on experience in marketing, finance, and analytics, these programs give you practical skills, industry insights, and valuable networking opportunities to help you stand out in competitive job markets.

Not sure which program is right for you? Here’s a breakdown of what’s available this summer and how each one can help you sharpen your skills and boost your career prospects.

🔹 Marketing & Communications: Build, Promote, and Protect Brands

Building Valuable Brands with Neil Collins: building-valuable-brands-2

Mondays, June 3 – July 1 (6:00 – 8:00 PM)

Want to know what makes brands like Nike, Apple, and Tesla so powerful? Learn how to create, position, and grow impactful brands using tried-and-true brand management techniques. You’ll gain insights into measuring brand value and learn how top brands build long-term equity in competitive markets.

Marketing Communications with Allison Ditmer & Molly Queen: marketing-communications

Wednesdays, June 4 – June 25 (5:30 – 7:00 PM)

Marketing is more than just ads—it’s about building a cohesive brand strategy that drives consumer engagement. This program dives into brand identity, creative execution, and advertising strategies to help you understand how brands go to market and win consumers.

Sports Marketing with Scott Bailey: sports-marketing

Mondays, July 8 – July 29 (6:00 – 8:00 PM)

Love sports and want to work in the industry? This program explores how sports organizations build and protect their reputation, influence public opinion, and engage with diverse audiences. Using case studies and hands-on exercises, you’ll develop key skills to thrive in the fast-paced world of sports marketing.

Public Relations Essentials with Megan Hill: public-relations-essentials-2

Tuesdays, July 8 – July 29 (6:00 – 8:00 PM)

Public relations is about telling compelling stories, managing crises, and shaping public perception. Learn how to craft powerful messages, engage with journalists, and navigate the complexities of public relations through real-world simulations and case studies.

🔹 Finance: Speak the Language of Business

Financial Management with Daniel Schuerman: financial-management

Mondays, June 2 – July 28 (6:00 – 8:00 PM)

If you want to understand finance like a pro, this program is for you. Covering everything from balance sheets and cash flows to budgeting and forecasting, you’ll gain practical finance skills that apply to a wide range of industries.

Financial Statements for Decision-Making with Louann Cummings: financial-statements-for-decision-making

Mondays, July 14 – July 28 (6:00 – 8:00 PM)

Numbers tell a story, and financial statements are the key to understanding a company’s health. This program breaks down balance sheets, income statements, and cash flows to help you make informed business decisions.

🔹 Analytics: Master Excel & Data Visualization

Intro to Excel with Charles Richmond: intro-to-excel-copy

Wednesdays, June 4 – June 25 (6:00 – 8:00 PM)

Excel isn’t just a spreadsheet tool—it’s a career essential. This course will help you master formulas, pivot tables, and AI tools to improve your data management and analytical skills. Perfect for students and professionals looking to boost productivity and decision-making.

Building Graphs with Microsoft Excel with Charles Richmond: building-graphs-in-microsoft-excel-2

Wednesday, July 10 (6:00 – 8:00 PM)

Raw numbers can be overwhelming, but graphs bring data to life. This one-day workshop teaches you how to build clear, impactful graphs that make your data easy to understand and visually compelling.

The Takeaway: Denison Edge’s Signature Summer Programs aren’t just classes—they’re career accelerators. Whether you want to break into marketing, finance, or analytics, these hands-on programs provide the knowledge and experience to set you apart in the job market.

So, which program will you choose?